Our Brand

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Company Profile

PruBSN has over 14,000 agents serving over 750,000 customers with many impressive firsts and award wins under our belt.

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Milestones

A snapshot of our achievements thus far.

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Our Core Values

Our company culture is driven by our T.R.U.S.T values.

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Leadership

Meet our leaders who drive the performance of our business.

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Corporate Governance

We set the highest standards of corporate governance to ensure the company’s integrity in its responsibility toward its key stakeholders.

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Caring for Society

Through our charity arm, PruBSN Prihatin, we help build stronger communities.

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Press Room

Keep abreast with our latest initiatives and announcements.

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Our Events

Watch this space to know more of our latest activities.

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Our Videos & Campaigns

Learn more about PruBSN and our ‘Takaful For All. For Life’ credo through our videos and campaigns.

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Funds & Financial Performance

Stay abreast with our performance through our latest financial and funds reports.

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Prudential Group

Get to know Prudential Group and its well-respected brands. 

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Our Partner

Get to know our joint venture partner, Bank Simpanan Nasional, and its impressive history.

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