Empowering Communities and Building Resilience

Making health and financial literacy accessible

Promoting the preservation of Life, Lineage, Wealth and Intellect through easily accessible, customer-friendly and simple financial financial information, offerings and services to meet the evolving needs of individuals, families and communities.

• Inclusive Offerings
• Financial Literacy

UN SDGs: SDG 1, SDG 3
VBIT: Financial Resilience, Community Empowerment

Microtakaful Jariyah

An initiative that reaches out to low-income households, providing them accessible Takaful products. It is an opportunity for wealth distribution among members of the society.

BSN Sakinah

A collaboration that brings affordable and accessible plans to Malaysians from the lower income groups, to ease their financial burdens in times of need.

Ihsan Rider

A rider that gives you an opportunity to do good deeds.

Financial Literacy

Collaboration to increase financial literacy among Malaysian youth and vulnerable communities, such as development of the Muamalat Interactive Game (MIG).

PruBSN Prihatin

PruBSN’s charitable arm, established in 2015, committed to serve the long-term well-being of the communities where our business operates.